LEADERSHIP TEAM
“I love the fast pace of a PR agency, and the ability to become an ‘expert’ on so many different industries. And I appreciate the long client relationships I have here!”
Shannon manages the strategic and day-to-day operations for consumer and healthcare accounts. She leads the agency’s social media practice and serves as one of LCWA’s primary media trainers. Shannon excels at developing messages that break through the clutter. She has been with LCWA since 2001.
Experience
Shannon had experience at agencies big and small before landing at the “just right” LCWA. She represented consumer and B2B technology clients at a boutique tech agency, and worked with Fortune 500 brands at a major international agency. In addition to her broad consumer, B2B and corporate experience, she has served as a corporate spokesperson in the telecommunications field.
Education
A native of Sioux City, Iowa, Shannon graduated from the University of Iowa with a bachelor’s degree in journalism and English.