This week, the LCWA team attended PRSA Chicago’s annual Skyline Awards, honoring the best campaigns in Chicago public relations. In this very competitive field, we are honored to be recognized with two “Awards of Excellence” for two 2011 campaigns:   The First Alert team won for the “Breathe Easy, California” legislative campaign in the public service category.   Snow Joe cleared the way for

It may have been a short week work-wise, but the world of public relations is always buzzing!  Here are some of the interesting headlines we found this week related to social media and the PR industry: Tweaking Twitter: Some suggestions from Social Media Today on how to improve the popular social media site #Hashtag 101: Handy guidelines for using that

Pergo has partnered with the Best Friends Animal Society, a premier national welfare organization with the mission of No More Homeless Pets®, for a multi-faceted marketing campaign – keeping LCWA team busy with pet pranks and animal antics! Pergo installed flooring at the new Best Friends Animal Society Pet Adoption and Spay/Neuter Services in Los Angeles, which opened in January.

We found some interesting headlines this week in both the social media realm and in one of our favorite areas: home décor! Following are a few of our favorite announcements: Picture Perfect: Perhaps needing to refocus attention away from its stock problems, Facebook launched an Instagram-like iPhone photo app called Camera. Launch of So.cl: We learned a little more about Microsoft’s