Posts By Month

October 26, 2012

Favorite Finds

From ghosts and ghouls to tricks for tweets, our favorite finds on the LCWA Twitter feed this week certainly took on a spookier element as the Halloween weekend approaches.  Here’s a recap of what caught our eye this week:   What’s Not to “Like” – PR pros offered these suggestions for improving Facebook. We’re still waiting for Zuckerberg to chime
October 24, 2012

In the Mix…Dignity Memorial Takes WGN Viewers on a Unique Tour

With fall in full swing, LCWA and our client Dignity Memorial created a “monumental” way for Chicagoans to learn about their city’s historical events and personalities. We created a map of four cemetery tours, encompassing nine of Dignity Memorial’s Chicagoland cemeteries. The scenic tours include the burial sites of former vice presidents, mayors, athletes and celebrities, the largest burial site and
October 19, 2012

Favorite Finds

From an out-of-this-world freefall to a momentous mobile milestone, it was a week of setting and breaking records — and 50 emerged as everyone’s lucky number! Here are some of our favorite stories from the past seven days:   Free Fallin’: Austrian daredevil Felix Baumgartner successfully completed a 24-mile free fall to set a new – and likely not-soon-to-be-challenged – world
October 17, 2012

In the Mix…On the Road with Trex in 2012

Adam Zambanini, vice president of marketing for Trex, meets with media at DeckExpo From coast-to-coast and places in-between, the LCWA team generated media interest for Trexat three of the top building industry trade shows this year. Here’s a quick recap… Starting in January with the International Builders’ Show in Orlando, we laid the groundwork for Trex coverage in spring and