October is Fire Prevention Month and to kick off festivities, our client First Alert launched the “Find Your Safety Style” Facebook sweepstakes! In a continuous effort to promote fire safety with style, First Alert is helping fans channel their inner designer with a fun personality quiz that reveals if you are a Modern Sophisticate, a Futuristic Decorista (or Decoristo) or

Eureka’s new AirSpeed ULTRA vacuum is powerful enough to hold a 3,000 pound Mazda Miata! – and they’re ready to show it off, showroom style!  With LCWA’s help, Eureka AirSpeed ULTRA is rolling into 25 Mazda dealerships across the county, where it will be on display to customers through November.  Signage placed with the vacuums announces Eureka’s surprising Mazda Miata

It has been a social media kind of week – from to-the-minute talk about the Emmys to breaking news coverage from the tragedy in Nairobi. Here are some of the stories that stuck out to me: Forbes predicts top social trends. Social media changes every day – from new channels to new ways to measure those channels. Forbes predicts that

The weather in Chicago may be cooling off, but we still found plenty of “hot” stories in the Twittersphere to share with our followers this week.  Here are just a few of our favorite finds:  Uber Lately? – The car-hailing app, Uber, has ramped up its hiring of lobbyists, lawyers and public relations firms to expand. The Rhythm of PR