March 8, 2017
LCWA recently helped AASM and the National Healthy Sleep Awareness Project with a successful Twitter chat to raise awareness about the dangers of obstructive sleep apnea on heart health. Left untreated, this common and severe sleep disorder can be devastating to heart health – more than doubling the risk of dying from heart disease, according to recent research. With this staggering disease
March 3, 2017
Just Blame It On The Accountants
Pretty embarrassing yet exciting ending to the Oscars last weekend with #envelopegate! Well here is a smorgasbord of interesting tidbits to get you through the potentially less exiting weekend coming up: Where’s the permission slip?!?!? Remember those amazing school field trips to different museums where you got to run around, learn things and not be in class? Well a national push
March 2, 2017
Snow Joe Clears the Snowy Path to Success
Smack-dab in the middle of Chicago, we here at LCWA know a thing or two about snow. LCWA recently worked with client Snow Joe to launch the first cordless two-stage snow blower powered by lithium-ion batteries. The winter program targeted top outlets across the United States and Canada, touting product attributes like ease-of-use, tech innovation and power while still being green
March 1, 2017
Electrolux Brings Counter Couture to “Today”
This week, nearly 2 million “Today”Show viewers learned how they could become Michelin-worthy chefs in the comfort of their own kitchens with client Electrolux’s Masterpiece Blender and Masterpiece Immersion Blender. Host Kathie Lee and guest-host Jenna Bush Hager promoted the products’ innovative features and sleek designs as part of the recurring “Give It Away” segment, on which Electrolux was previously