December 5, 2024
Participating in industry trade shows offers businesses an opportunity to enhance their visibility and reputation while showcasing new products and services, generating leads, engaging with customers, and strengthening their brand presence. At LCWA, we frequently assist our home PR clients in maximizing their trade show impact by facilitating pre- and post-show media pitching, writing and distributing press releases regarding what
August 16, 2024
CEDIA Secures Media Coverage with Smart Home Buying Tips
As we get further and further into “The Age of the Smart Home,” many new homeowners are finding that their new homes are haunted, and not just by any typical ghost. The Verge published a story in March of this year titled “Living with the ghost of a smart home’s past” about the various trials, tribulations, and headaches that can
July 16, 2024
SLEEP Meeting Drives 1B Media Impressions
In June, we had the privilege to attend the annual SLEEP meeting, the premier clinical and scientific conference in the sleep field, in Houston to support our client, the American Academy of Sleep Medicine (AASM). SLEEP brought together more than 5,000 sleep medicine physicians, advocates and academics to discuss the latest breakthroughs in sleep medicine, and sleep and circadian research.
April 22, 2024
Media Not Sleeping on Daylight Saving Time
Nobody likes losing an hour of sleep each spring – and the nation’s sleep experts are advocating for the seasonal time change to stop. LCWA helped client American Academy of Sleep Medicine (AASM) advocate against seasonal time changes in favor of permanent standard time throughout the first quarter. Our healthcare PR team drove notable national media coverage in advance of