May 15, 2026

When our client, Trex Company, approached us about launching Trex® Refuge™, its new line of fire-resistant cellular PVC decking, the story was immediately clear. For homeowners and builders in fire-prone areas and Wildland-Urban Interface communities, wildfire risk has fundamentally changed how people think about their homes and outdoor spaces. Trex Refuge decking was designed to meet that need, offering code-compliant protection without compromising the beauty and low-maintenance performance for which Trex is known. What made

August 15, 2025
Growth and Impact in Eating Disorder Treatment for Monte Nido
Monte Nido transforms lives through evidence-based eating disorder treatment, serving as one of the nation’s leading providers with a mission to make recovery accessible to all. Through strategic media placements, we’ve amplified Monte Nido’s groundbreaking research, innovative programs and expert insights to reach millions impacted by eating disorders. Our comprehensive PR efforts have positioned Monte Nido’s leadership as the trusted

July 16, 2024
SLEEP Meeting Drives 1B Media Impressions
In June, we had the privilege to attend the annual SLEEP meeting, the premier clinical and scientific conference in the sleep field, in Houston to support our client, the American Academy of Sleep Medicine (AASM). SLEEP brought together more than 5,000 sleep medicine physicians, advocates and academics to discuss the latest breakthroughs in sleep medicine, and sleep and circadian research.

April 22, 2024
Media Not Sleeping on Daylight Saving Time
Nobody likes losing an hour of sleep each spring – and the nation’s sleep experts are advocating for the seasonal time change to stop. LCWA helped client American Academy of Sleep Medicine (AASM) advocate against seasonal time changes in favor of permanent standard time throughout the first quarter. Our healthcare PR team drove notable national media coverage in advance of
