Fall has unofficially started with the passing of Labor Day and the beginning of school for many – including Chicago students. However, the humidity and 90+ degree days that have been hitting Chicagoland seem to be feeling the summer fever. Despite the swelter, here are my favorite finds: Death to the jack: Apple’s fall event did not disappoint, and was

With Labor Day around the corner, let’s take a quick look back at this week in social media!  Here are a few of my favorite recent reads: This insightful article from Maximize Social Business reminds us all that engagement in all its forms is key, not the number of “likes” or page views a brand receives. It’s sometimes too easy

Pictures are nice, but seeing is believing – which is why the LCWA team spent this spring and summer crossing the country to introduce influential editors, bloggers and tastemakers to the next generation of water filtration products from our client MAVEA. Starting in Des Moines, Iowa – home of media conglomerate Meredith Corporation and its flagship title, Better Homes and

With political conventions behind us and the Olympics ahead, this week was the relative calm between storms on social media. But that doesn’t mean it was without buzz. Here are a few of my favorite finds from the past week: ·         Let the (Sponsors’) Games Begin. With the opening ceremonies happening today, everyone is getting excited for a summer Olympics that is