Recent insights from LCWA

June 17, 2014

.The Healthy Sleep Project: Raising Awareness with the CDC

Chronic sleep loss and sleep illness are big problems in America – demonstrated by the Centers for Disease Control and Prevention (CDC) classifying insufficient sleep as a “public health epidemic.” LCWA client the American Academy of Sleep Medicine(AASM) has partnered with the CDC on a project to increase awareness of sleep illness and the importance of sufficient sleep: the National
June 15, 2014

Favorite Finds

Lots of excitement this week from the kick-off of the World Cup to Eric Cantor’s historic defeat in the Republican primary. Here are some other stories that caught our attention last week: The Secret is Out: CIA director John Brennan announced that the super-secret agency planned to launch official CIA social media accounts on Twitter and Facebook. Based on the first tweet released
June 11, 2014

More Awards for the LCWA Team

Last night our team attended the PRSA Chicago Skyline Awards, where we were again honored for our 2013 public relations work. At the event, held right across the street at the Chicago Cultural Center, we received a Skyline award for client First Alert in the brochures category, and Awards of Excellence for clients Life Fitness (global communications), Eureka (integrated marketing)
June 10, 2014

Hail to the Chief

I’ve attended over the years numerous public relations organization events featuring prestigious speakers, but it’s difficult to top last week’s keynoter at the Publicity Club of Chicago (PCC) (www.publicity.org) Golden Trumpet Awards dinner: former President Jimmy Carter. On the dais to honor the PCC’s 2014 lifetime achievement winners and former Carter White House staffers – long-time Chicago-based political PR pros