Our team recently took a national community event and turned it into a media opportunity for client Everest Institute. During last month’s national “Everybody Deserves a Massage” week, we secured great coverage for our client on TV stations in Detroit and Grand Rapids, Mich. During the two live segments, Everest Institute massage therapy instructors discussed the do’s and don’ts of home

This week was all about spoiler alerts, scorned vampires and the gay/straight chicken debate. Following is a recap of some of our favorite stories from the past seven days, along with some updates from the social media front: Never Cheat on a Vampire: It is likely that nobody was happier about the constant coverage of the Olympics this week than

As one of the top PR agencies specializing in home products, we love Des Moines – which serves as headquarters of media conglomerate Meredith Corporation  and its flagship title, Better Homes & Gardens. This week, we headed west across the Mississippi with clients Pergo, Vermont Castings, Snow Joe and Jarden Safety and Security for the LCWA Home Product Preview. We met

It’s Olympics Opening Ceremonies Day (also known as Friday), and this week we’ve had one eye on social media and one on London. Check out our favorite finds below to get the scoop on the social impact of the games to date and brush up on Twitter following and posting recommendations. Social Media Olympics: This term is raging across social spheres