May 17, 2017

Trex Builds a Better Deck – and a Bigger Fanbase – with North American Sweeps

What’s better than spending summer outdoors on a deck? Spending summer outdoors on a brand new, free deck! To kick off the first day of spring and get fans and followers excited about the 2017 outdoor living season, Trexrecently hosted a Facebook sweepstakes where one lucky winner had the chance to win $10,000 in Trex materials to help them build
May 15, 2017

The Do’s and Don’ts of Pitching Magazines

Last week I attended the Publicity Club of Chicago (PCC) monthly luncheon featuring a panel of five magazine journalists and freelance contributors who discussed how to best to pitch them.  Kendra Chaplin, publisher of Chicago Woman magazine Cindy Kuzma, a contributing editor at Runner’s World magazine, and contributes to print and online features for Men’s Health, Women’s Health, SELF and
May 10, 2017

UCAOA Teaches Patients about Healthcare Options

When an unexpected illness or injury arises, many patients don’t know where to turn. Should they go to the emergency room or try to make an appointment with a general practitioner? Is the local urgent care the best bet, or should they try a retail clinic or the nurse stationed in their office building? How about telemedicine? The “on-demand” healthcare
May 5, 2017

We Didn’t Start The Fyre, But We Know Someone Who Did

This week, though the weather has been dreary, social media has been fyre. From hot fashion trends of celebrates to the quaint, old-timey styles of the British royals, there seems to be something for everyone. Here are my four happenings that caught my eye: Fyre didn’t cause this meltdown – In case you missed it, the Fyre Festival – promised to be