Winter has finally reared its head here in Chicago, and as we put on our woolies, here are a few of my favorite finds that can keep at least your Internet browser warm: Social Spending Fever – Advertising agency Zenith has predicted that by 2020, the amount of advertising spent on social media ad revenue will hit $50 billion, and

As temperatures cool, the days of summer fun and enjoying outdoor living may be a fading memory for many – but not for attendees and exhibitors at the recent Remodeling Show and DeckExpo, held in Baltimore, Md., last month. This annual convention provides building and remodeling professionals with a look at what’s ahead for the coming spring, which is why LCWA

In an effort to forget the recent election, the social world was busy staring at the moon, holding some serious poses and laughing at the lame ducks. Here are some random goodies I found for you to gobble up before the holiday food flood: Um who died? Last Friday afternoon, Facebook decided to kill many living users. These poor victims

To celebrate the start of the school year and thank teachers for their dedication to students throughout the country, LCWA helped client Boise Paperdevelop a month-long, digital campaign that would thank teachers across America for their role in educating children. The campaign consisted of three key components – a social media program, blogger partnerships and a sweepstakes. The month-long social