We never experience a dull moment in the office or in the Twittersphere! Here are some of my favorite reads from this week: PR Daily posted a strong article about features for brands to leverage on Facebook. For novices of social media, it’s a good resource and reinforces what we’ve been working with clients to do, i.e. use more video

Our client First Alert prides itself on the safety and security that it offers to consumers, who trust its products to help them protect what matters most. To ensure it maintains that trust, the company conducts a Brand Trust Survey* each year, which compares the brand to others in the safety arena. Good news coming out of this year’s survey,

When #FatTuesdaycoincides with #NationalPizzaDay, you know you’re in for some tasty tweets! Here’s a look at what social media served up this week: Beads, please: This week marked the official start of #MardiGras, and while we’re 900 miles (and a good 50 degrees) away from New Orleans, @NBCChicago offered these ideas for celebrating in Chicago. Burrito Blitz: When Chipotle briefly

Parties were a trending theme this week — from The Iowa Caucus to the Big Game. While there can only be one winner in the end, I hope that this weekend we can have a few united moments in the name of football and fun. Here are a few of my favorite finds from the first week in February: Brain