February 12, 2015
LCWA coordinated a limited time offer for Electrolux’s newest limited edition Ergorapido on Good Morning America today. The brand’s outdoor chic Ergorapido Limited Edition Realtree Xtra Camo vacuum appeared on Good Morning America’s “Deals and Steals” segment this morning with an exclusive 50% price tag, reaching more than 4.7 million viewers live and generating more than 291,000 online impressions. Style-savvy contributor
February 6, 2015
Favorite Finds
It was a big week in sports, weather and branding – check out my favorite finds from the week: Super Spots – Our favorite part of the biggest game of the year is talking about the new ads debuted from big brands. Check out this recapof this year’s best and worst Super Bowl spots – and tell us, what was
February 5, 2015
In the Mix…UCAOA Featured in National FOX News Channel Segment
To generate awareness of the urgent care industry’s growth and its vital role in the healthcare continuum, LCWA reached out to FOX News Channel and coordinated a nationally syndicated segment that featured an interview with client the Urgent Care Association of America (UCAOA)’s spokesperson as well as several data points from UCAOA’s recent annual industry survey. Thesegment ran 23 times on
February 3, 2015
In the Mix…Trex Builds Interest at International Builders’ Show
Each year, the International Builders’ Show (IBS) serves as an ideal opportunity for us to kick off the outdoor living season on behalf of our client Trex with the many media that attend the high-profile show. This year was no exception. In fact, at last month’s event in Las Vegas, the LCWA team attracted more media to the Trex exhibit