Recent insights from LCWA

We found some interesting headlines this week in the social media realm. Following are some of the stories and tips that caught our attention: Power Up That Press Release: Do press releases still work in the age of cluttered inboxes and social media? According to Dan Zarella, a Hubspot researcher, the short answer is yes. This article from Visually offers

As we prepare for the IHA show this week, we are excited that we’ve already gotten the word to editors about Contigo’s latest products. In January, we gave a “first look” to influential media at the IHA media preview show in New York, meeting with more than 25 media representatives from the biggest names in consumer magazines, including All You,

It was another informative and unexpected week online. My favorite finds this week: Llamas and Dresses – The Federal Communications Commission may have decided the future of the Internet in its Net Neutrality decision on Thursday, but the Internet was more concerned with llamas and dresses. The Washington Post had seven reporters covering the story of two loose llamas in

After the record-freezing temperatures and devastating snow across the Northeast and Midwest, nothing could be more timely than a snow blower giveaway. The LCWA/Snow Joe team secured and coordinated the first spot on the TODAY Show with Kathie Lee & Hoda “Give It Away” Sweepstakes in honor of Kathie Lee & Hoda reaching one million fans on Facebook. The powerful