Recent insights from LCWA

We are launching our new feature: “Favorite Finds,”  where we will share some of the interesting, thought provoking or just entertaining PR and social media articles we stumbled across this week. Enjoy! How and why to use embeddable tweets.  The different “influence” tools and a comparison on which measures what.  Cash Mobs – the latest in local retail traffic driving. Will all-you-can-consume

LCWA launched the Pergo Facebook page to take advantage of all of the great new Timeline features and highlight the brand’s history as the inventor and innovator of the laminate flooring category. Timeline’s focus on photos is perfect for Pergo’s beautiful lifestyle images that showcase a wide variety of ultra-realistic laminate flooring décors. We look forward to helping Pergo to

If you’re like most Americans, chances are your New Year’s resolution already has fallen by the wayside. But just in time for spring cleaning, our client magicnumber.com has launched a goals tool to help you start fresh and organize your life. The LCWA team began work last week on the official launch of this virtual life coaching site that’s designed

One of the most exciting facets of social media is the challenge to stay up to date. The buzz of the month has been the switch to Timeline for brand pages, which will happen on Friday. While there is a lot of available information about the changes, there aren’t a lot of tips specifically for PR managers. Here is a