November 18, 2025

Award season may be winding down, but our team’s momentum is heating up! We’re proud to share that our work on a national winterization campaign earned recognition across three leading public relations award programs: This campaign centered on a simple but powerful goal: to help homeowners protect their homes, maximize comfort and manage energy costs during the cold-weather months. Through

October 28, 2025
CEDIA Expo Celebrates the Latest in Smart Home Tech
In September, CEDIA Expo brought thousands of leaders in the smart home industry from around the world to Denver, Colo. As the global trade organization for the smart home technology industry, CEDIA provides training, certification, resources and networking opportunity for its members – and this annual event continues to serve as a celebration of the growing industry. At this year’s

August 27, 2025
From Headlines to Human Connection: The Power of In-Person Media Engagement
To highlight its largest-ever line-up of new products, our client Trex Company wanted to do something special. Instead of a broad-stroke press announcement, the outdoor living leader invited key trade media to its facilities in Winchester, Va., to experience the innovations firsthand. The response was extremely positive – and immediate. Within weeks, we coordinated onsite visits with groups of editors

April 17, 2025
Maximizing PR Efforts at Trade Shows
Attending a major trade show is a significant investment for any business. From booth design and travel expenses to marketing materials and staffing, the costs can add up quickly. But in a sea of thousands of exhibitors, how do you ensure your brand gets noticed and secures meaningful media coverage? A strong PR strategy can help you make the most
