Home Products

For our team at LCWA, outdoor living season starts well before spring and summer. We begin putting media strategies together months in advance to make sure our home and housewares clients are front and center during this prime commercial period for their products. As with everything in PR, being ahead of the curve is key to success! For our client

While earned media is the bread and butter of public relations, sponsored content can also expand a client’s reach and garner valuable guaranteed exposure in front of specific audiences. To reach deck builders, remodelers, general contractors and DIYers interested in value-adding home improvement projects, we recently coordinated two sponsored content campaigns for our client, Trex® RainEscape™. This innovative deck drainage

LCWA team members recently headed out west for “Design & Construction Week” in Las Vegas which recorded record-breaking attendance. Representing two clients, our team was able to create and strengthen relationships with key trade and consumer media contacts within the home space while spending quality time with our clients. LCWA assisted Wilsonart, a world-class innovator of engineered surfaces, at the

A sure-fire way to stand out in a crowded industry is by entering – and winning – high-profile industry awards. Recently, we assisted our client, Trex Company, to do just that by submitting it’s latest product innovation, Trex® Seal™ Ledger Tape, for Hardware and Building Supply (HBS) Dealer’s Golden Hammer Awards. Known for honoring the best-of-the-best products in the home