Pergo’s partnership with the Best Friends Animal Society has pet-lovers everywhere wagging their tails! In just over two months, the brand’s “Pergo vs. Claws”YouTube video and corresponding Facebook promotion have generated more than 20,000 “likes” for Pergo and an equivalent donation to the premier national animal welfare organization through Pergo’s “$1 per like” campaign. As a result of LCWA’s aggressive

As we’ve stared out our windows this week on the Taste of Chicago 38 floors below and a few blocks away in Grant Park, we’ve been following the annual event’s news on Twitter! Here’s a quick look at some of our favorite finds this week:   Cool graphics: PR Daily included a neat world map that illustrates the U.S. as the

LCWA’s Research Group and The Grossman Grouprecently presented our “E-nough Alre@dy! Stop Bad Email” research results to IABC World Conference attendees.  In just two days, we distributed more than 200 copies of our research results, met with hundreds of inbox-burdened communicators and heard first-hand how irresponsible email usage is affecting corporations.  If, like the IABC attendees, you are ready to take

With Lara and Denise of Vermont Castings at the shoot! On June 26-27, our client Vermont Castings was in the spotlight during a television shoot at the company’s cast iron foundry and assembly plant in rural Vermont. I was on hand during the shoot, which captured more than 20 hours of footage, and can guarantee that it’s going to be a