May 30, 2014
But how about the drama last night with ESPN’s live broadcast of the Scripps National Spelling Bee Championships? LCWA’s grammar and spelling police agree, the first co-champs in 52 years, Sriram “Stichomythia” Hathwar and Ansun “Feuilleton” Sujoe, both have nerves of steel and great futures in PR.
Speaking of PR, here are a few of this week’s industry related Favorite Finds:
- Business News Daily assistant editor Nicole Fallon nails the journo-PR relationship and offers important Do and Don’t reminders when you’re trying to get the attention of the press.
- Forbes.com posted a story “5 Measurements for PR ROI”, although the list focused on five things your PR team should be really worried about, instead of just crunching numbers
- Leave it to me to remind you: live theater is big business. For every dollar spent on a theater ticket, studies show another $3-$7 is spent on parking, restaurants and at nearby retailers. Run the numbers yourself at Arts Alliance Illinois, which estimates non-profit arts are a $2.75 billion industry in Illinois.
- Finally, Future Shock: earlier this week Netflix predicted we’ll have 48 million TV channels to choose from by 2025. “Netflix will know exactly what you want to watch, even before you do.” I may never leave home.