April 24, 2015

Favorite Finds

This week I read a lot of articles via Twitter about how to help brands gain visibility online. The communication vehicles we use are always changing and I’m grateful to have helpful resources via Twitter to navigate the field! Mobilegeddon Motivation – In case you haven’t heard, Google now favors websites with mobile capabilities or responsive design over desktop-only sites.
April 22, 2015

Brushing Up on Business

Last week I attended a PRSA Chicago event led by Matthew Ragas and Ron Culp to talk about their book, “Business Essentials for Strategic Communicators.” The topic was basically a business 101 for PR professionals. As they reviewed their top 10 tips, I was proud that my teams already are doing a lot to keep up with our clients’ business. I
April 17, 2015

Favorite Finds

With the 24/7/365 social media cycle, there’s no telling what sort of weird, funny, depressing or interesting info you’ll find. Here’s a mix of this week’s hodgepodge:  Humor from Hilary. The new presidential candidate shows her funny side on her website’s error pages. A state in crisis. Indiana hired a PR firm to rebuild reputation after the state’s disastrous religious
April 10, 2015

Favorite Finds

A mostly rainy week has finally turned to sunshine in Chicago, and the wild weather was matched by a week of wild online stories. Here are some of our favorites from the week. Mad Lessons: Sunday was bittersweet, as “Mad Men” returned but for the final time. This article cataloging client lessons from the show was a work-oriented way to celebrate