December 22, 2017
Tis the season for end of year recaps that wrap up another year gone by. Here are a few of my favorite roundups from 2017:
- Top Ten Times Brands Nailed it on Twitter – Who can forget Carter Wilkerson’s viral plea for a year’s worth of Wendy’s chicken nuggets, or KFC’s response when a Twitter user realized that they only follow the five Spice Girls and six men named “Herb” – a play on their secret recipe of 11 herbs and spices.
- The Best Inventions of 2017 – TIME’s annual round-up of the best products and services that launched over the past year is full of innovation. With everything from glasses for the blind to low-guilt ice cream, 2017 sure seemed to be a groundbreaking year.
- The Tech That Died in 2017 – And on the flip side, this year saw just as many products and brands fade into darkness. October saw the demise of AOL Instant Messenger (RIP away messages), and an increase in competition in the fitness wearable market sealed Jawbone’s unfortunate fate – despite the fact that they were at one time dominant in the industry.
- Trivia Madness – And finally, on an unrelated note, I had to share about the trivia game that is taking the world (and some LCWA team members) by storm. HQ Trivia – a free app that invites you to play live trivia twice a day for the chance to win cash – has become a viral sensation. In fact, many agencies throughout the U.S. find themselves pausing work for 15 minutes every afternoon to play along.