We had a very exciting week at LCWA! From measurement tips to learning from a consumer brand crisis and even a recommended reading list, there were some great tips and reads out there this week. Upping the Measurement Game: Measurement – it’s a constant struggle for PR firms, but one of the most important things we do. To brush up our

I am thrilled to share this news!  CHICAGO – April 3, 2017 – L.C. Williams & Associates (LCWA) has acquired the business of JSH&A, an Oakbrook Terrace, Ill., public relations firm.  JSH&A brings food and beverage expertise and a long history of work with major brands and household names.  It will complement LCWA’s current roster of clients in the home

Another Facebook addition, the  2017 State of the Media Report and a new public library from NASA…all in all, another exciting week in reads on Twitter! Here are some of my favorite finds: Facebook Still Tops – According to the Cision’s “2017 State of the Media Report,” Facebook continues to dominate as the most valuable channel for audience engagement, growing

LCWA helped client Urgent Care Association of America spend the first few months of 2017 staying on the forefront of emerging healthcare trends by landing two bylined articles in top trade outlets, targeted at leaders in the insurance industry as well as colleagues in the urgent care industry. With an increased need for the value-based care provided at urgent care