Featured image for “Driving Awareness for  Pulmonary Fibrosis Awareness Month”
October 29, 2020

Driving Awareness for Pulmonary Fibrosis Awareness Month

In September, we helped our client the Pulmonary Fibrosis Foundation (PFF) celebrate Pulmonary Fibrosis Awareness Month to drive awareness for this serious lung disease affecting more than 200,000 Americans. This year presented a particularly difficult media environment, with health coverage focused on the COVID-19 pandemic, but our team found creative ways to cut through the clutter. News Coverage To kick
Featured image for “Inaugural Student Sleep Health Week Paves the Way for Student Success”
October 13, 2020

Inaugural Student Sleep Health Week Paves the Way for Student Success

From September 14 to 20, the LCWA healthcare PR team helped the American Academy of Sleep Medicine (AASM) hold the inaugural Student Sleep Health Week. Amidst a back-to-school season unlike any other, the observance amplified critical messaging surrounding student sleep health, powered by expert spokespersons, influencers, partner organizations – and even Congress! We kicked off the campaign by obtaining newsworthy statistics with a survey of
October 5, 2020

Be Ready for the Unexpected This Fire Prevention Month

While our client First Alert, the most trusted brand in fire safety, works hard year-round to educate others about the importance of smoke and carbon monoxide (CO) safety, First Alert’s mission becomes increasingly important come Fire Prevention Month in October. Throughout the month, fire departments, nonprofit organizations and other safety advocate come together to educate the public about the importance of
Featured image for “LCWA Honored by PRSA Chicago and PCC”
September 11, 2020

LCWA Honored by PRSA Chicago and PCC

Like everything else, awards season looked quite different this year. But Chicago’s PR community is creative and resilient, and we were proud to gather with our peers at two amazing virtual events. The Public Relations Society of America (PRSA) Chicago conducted its annual Skyline event earlier this summer, and the Publicity Club of Chicago (PCC) held its Golden Trumpet Awards last night.