The current challenges presented by the pandemic have resulted in enormous changes in the way we do business. Companies are reevaluating how they work, reconsidering processes, systems, office spaces, vendors and budgets. This transitional period might be an excellent time to take a closer look at your public relations agency to ensure you are maximizing your budgets and getting the

It’s hardly a secret that we’re overwhelmed with information, particularly in our industry. Texts and tweets, emails and posts, all demand our attention, fighting to be read, digested and responded to.  In this noisy environment, the prospect of giving a presentation or a speech can be daunting to say the least. With attention spans so short (and meetings sooo long) the

Earlier this year, when long-time client Beam Suntory (JimBeam® Bourbon) tasked us with helping to bring its 223-year history to life for its large internal audience and loyal consumers, the Heritage PR Team at LCWA met the challenge with a number of creative and effective tactics. We started with an aggressive identification and collection of historical materials such as photos,

Across the country and here in Illinois, many older adults face the challenges of hunger for a variety of reasons: poverty, disability and lack of social support or transportation. According to a report from longtime client UnitedHealthcare, approximately 15 percent of U.S. adults aged 60 or older — about 10 million people — are food insecure, meaning they eat less