Recent insights from LCWA

It’s time to raise a glass to summer and to the power of broadcast media to reach and inspire consumers! At a time when many homeowners are looking for ideas on how to spruce up their backyards, we coordinated a television and radio satellite media tour for our client Trex from beautiful St. Helena Island, S.C. Broadcasting from a cozy,

Child hunger and food insecurity are growing concerns nationwide, especially in suburban areas where many low-income families have relocated in search of employment, affordable housing and better schools. Last year alone, our client Loaves & Fishes Community Services provided nutrition assistance to nearly 10,000 children in DuPage County, which represents 25 percent of food insecure children in the area, according

Need a refresher on the week’s events? From a #MothersDay surge to Mad Men fanatics, there was no shortage of weird and wacky distractions to divide attention. Here are some of our favorite moments in this week’s pipeline.   Moms Are Trending!  The world couldn’t stop talking about Mother’s Day this year on Facebook, as 229 million people worldwide used the site

The weather’s heating up here in Chicago – and the news continues to stay hot. Here are some of my favorite stories from the week.  News is in the News – A new US study reports that the news industry is struggling with a shift to mobile as more readers turn to smartphones and tablets for information. In fact, 39