Recent insights from LCWA

Last week marked not only the end of a year, but the end of an era for our agency with the passing of our founder, Lou Williams. In light of this sad news, I wanted to take a moment to share some of my thoughts about the man who meant so much to me both personally and professionally. Lou enjoyed

Tis the season for end of year recaps that wrap up another year gone by. Here are a few of my favorite roundups from 2017: Top Ten Times Brands Nailed it on Twitter – Who can forget Carter Wilkerson’s viral plea for a year’s worth of Wendy’s chicken nuggets, or KFC’s response when a Twitter user realized that they only

Earlier this month, I attended the Publicity Club of Chicago’s  luncheon featuring an esteemed panel of state and local politics reporters from the AP, POLITICO, WBEZ and the Chicago Tribune. They did not hold back when sharing their thoughts on the political media environment in 2017. As we all know, the atmosphere was volatile, straining relationships between reporters, PR reps

Last month I had the great pleasure of working  alongside a member of the WE Agency, our Paris-based PRGN partner, on behalf of TREX. The long-time LCWA home PR client was exhibiting at the bi-annual “mondial du bâtiment” (world of building show) BATIMAT and is dedicated to expanding its reach in the French market. With their local expertise, keen knowledge of