August 20, 2012
Recently, our team helped The Admiral at the Lake, a newly rebuilt continuing care retirement community on Chicago’s North Side, celebrate the return of the former residents that were relocated during the building’s construction. With this long-awaited homecoming, our team will be sharing their inspiring stories with Chicago media in the coming weeks to give a taste of why The
August 16, 2012
In the Mix…Diving into Digital with Trex
This week, we’re spreading the word to editors and reporters about our client Trex Company’s new Deck Color Visualizer tool. Available for complimentary download from the Apple iTunes App Store, the tool assists homeowners in exploring deck color options and sharing their ideas with others. This is just one way Trex is “decking out” its digital footprint. With a robust
August 13, 2012
In the Mix…WBBM-AM Talks With Dignity Memorial
When a loved one dies, getting to the funeral is often one of the most stressful parts of an already hard situation. Our client, Dignity Memorial, recently gave tips to consumers on how to deal with bereavement travel in a story on WBBM-AM. An interview with a Dignity Memorial spokesperson aired last weekend, reaching more than 45,000 listeners across the
August 8, 2012
In the Mix…Everest Institute Massage Therapy Instructors Appear on Michigan TV Stations
Our team recently took a national community event and turned it into a media opportunity for client Everest Institute. During last month’s national “Everybody Deserves a Massage” week, we secured great coverage for our client on TV stations in Detroit and Grand Rapids, Mich. During the two live segments, Everest Institute massage therapy instructors discussed the do’s and don’ts of home