April 30, 2019
As the most trusted and recognized brand in home safety, our client First Alert is committed to educating the public about fire safety and the dangers of carbon monoxide (CO) poisoning. As part of this effort, every school year First Alert teams up with the Chicago Fire Department and the Chicago Bulls to organize a “Take Charge of Safety” program
April 22, 2019
LCWA and Santa’s Village Make a Splash for Park’s 60th Anniversary
This summer, LCWA will help Santa’s Village celebrate its 60thanniversary with a Chicago-area media and influencer outreach campaign designed to showcase the amusement park’s long-standing tradition of creating life-long memories for local families. We kicked-off the celebration by announcing the planned addition of Santa Springs, a family-friendly, interactive water play attraction within the amusement park. News of the coming attraction
April 2, 2019
Sleep Takes Center Stage as Spring Arrives
It may not feel like it, but spring is here – a great time to focus on improving sleep! To drive awareness of healthy sleep and position client the American Academy of Sleep Medicine (AASM)as the go-to source for information, the LCWA health care and social media teams helped the AASM showcase its expertise around daylight saving time – where the
March 26, 2019
LCWA Explains Pulmonary Fibrosis through Dynamic Video
Multi-media storytelling is a compelling method for delivering brand messages, especially for lesser-known, complex topics like pulmonary fibrosis (PF). LCWA recently launched a short, engaging video for the Pulmonary Fibrosis Foundation as part of an awareness-driving campaign to educate more patients and caregivers about the symptoms, risks and prevalence of PF, a progressive lung disease. LCWA designed the video to