Client Work

February 22, 2017

Trex Drives Brand Loyalty and Inspiration With #MyTrexDeck Sweepstakes

As the saying goes, a satisfied customers is the best business strategy. With that in mind, LCWA recently worked with Trex to harness the power of its happy deck owners through the #MyTrexDeck sweepstakes. This multi-channel social promotion served two main purposes – to encourage warranty registrations among Trex deck owners and to leverage them as brand ambassadors. The promotion
November 21, 2016

Keeping Outdoor Living “Hot” with Fall and Winter Trade Shows

As temperatures cool, the days of summer fun and enjoying outdoor living may be a fading memory for many – but not for attendees and exhibitors at the recent Remodeling Show and DeckExpo, held in Baltimore, Md., last month. This annual convention provides building and remodeling professionals with a look at what’s ahead for the coming spring, which is why LCWA
November 16, 2016

Boise Paper Demonstrates Teacher Appreciation

To celebrate the start of the school year and thank teachers for their dedication to students throughout the country, LCWA helped client Boise Paperdevelop a month-long, digital campaign that would thank teachers across America for their role in educating children. The campaign consisted of three key components – a social media program, blogger partnerships and a sweepstakes. The month-long social
September 16, 2016

MAVEA Takes TV by Storm

As a leader of innovative and stylish water filtration products, our client MAVEArecently launched industry-first water filtration technology to the United States and Canada. The brand-new MicroDisc filter is smaller than a drink coaster and filters 50% more than leading water filtration brands. To launch the MicroDisc – which fits into the pitcher, carafe and water bottle interchangeably – LCWA