May 20, 2013
To support the launch of Frigidaire Professional’s sleek, time-saving kitchen countertop appliances at Target, we’re taking to Twitter to encourage consumers to give the “gift of time” to moms, dads, grads and newlyweds this spring. We garnered excellent engagement with consumers by hosting two Twitter parties on wedding and Mother’s Day gifting, which generated 4,300 tweets and more than 27
May 6, 2013
In the Mix…Contigo Celebrates Teachers
When kids have great teachers, we all win – which is the premise behind our client Contigo’s “Thank You, Teachers” sweepstakes. In anticipation of the upcoming Teacher Appreciation Week, Contigo is asking its Facebook fans to celebrate all the special teachers in their life by nominating a teacher for a chance to win a prize pack of Contigo products for
April 23, 2013
In the Mix…AADSM Works to Stop Snoring
Our client the American Academy of Dental Sleep Medicine (AADSM) is educating consumers about the dangers of snoring, which can indicate serious health problems such as sleep apnea. LCWA worked with AADSM to coordinate stories on a little-known snoring and sleep apnea treatment provided by dentists – oral appliance therapy. Real Simple and WomansDay.comrecently ran articles on snoring remedies that
April 8, 2013
In the Mix…Springing into Cleaning with Facebook Sweepstakes
We’re no strangers to coordinating social media sweepstakes for our clients – it’s a fun way to generate excitement and build buzz around the brands we represent. That’s why we’re so excited to kick off our first Facebook sweepstakes for our client Electrolux. Launched on April 3 and running through May 3, our “Refer a Friend” sweepstakes aims to spread