Events

A Public Relations Perspective on the International Builders’ Show Each year, the National Association of Home Builders International Builders’ Show (IBS) brings together thousands of builders, manufacturers, media, influencers and industry professionals to explore the latest innovations shaping residential construction and beyond. For public relations teams supporting brands at the show, it’s not just a trade event, it’s a months-long

Every May, Water Safety Month encourages families to take steps to enjoy the swimming season safely. This year, our client Latham Pools made waves with a pool safety awareness campaign led by Olympic gold medalist and World Champion skier Bode Miller. When planning the campaign, we knew we needed a voice who could speak to the issue with both passion

Participating in industry trade shows offers businesses an opportunity to enhance their visibility and reputation while showcasing new products and services, generating leads, engaging with customers, and strengthening their brand presence. At LCWA, we frequently assist our home PR clients in maximizing their trade show impact by facilitating pre- and post-show media pitching, writing and distributing press releases regarding what

In June, we had the privilege to attend the annual SLEEP meeting, the premier clinical and scientific conference in the sleep field, in Houston to support our client, the American Academy of Sleep Medicine (AASM). SLEEP brought together more than 5,000 sleep medicine physicians, advocates and academics to discuss the latest breakthroughs in sleep medicine, and sleep and circadian research.