July 22, 2013
As a result of our efforts targeting commuters for our client Contigo, the Chicago Tribune ran a great review of its West Loop and Randolph travel mugs in last Sunday’s edition, reaching 781,324 readers. The review, titled “No Spill Travel Mugs” is posted in the Travel section and includes a picture of both the West Loop and Randolph mugs, a description
July 2, 2013
In the Mix…Contigo Showcases Gifts for the Holidays
Temperatures might be rising across most of the country as summer is in full swing, but Contigo is already thinking about colder weather and the holiday season. In June, I attended the Holiday Gift Show in New York City with our client Contigo to showcase products to media looking for items to feature in holiday gift guides. During the one-day
June 24, 2013
In the Mix…Contigo Campaign Improves the Morning Commute
Alarms around America are sounding this morning for more commuters than ever before – and we’re working with Contigo to arm those commuters with the right gear for the road. According to the 2012 National Household Travel Survey, the U.S. is more mobile than ever with 128.3 million reported commuters. Between work, social commitments, afterschool activities and never-ending errands, American
June 5, 2013
In the Mix…Giving Grads the Right Tools
Versatile and convenient home appliances are always wise gifts! This week, LCWA coordinated inclusion for client Electrolux’s Ergorapido Brushroll Clean in an NBC “Today Show” segment on nine gifts to give college graduates. The segment offered unique alternatives to traditional graduation gifts, and the Ergorapido Brushroll Clean was described as “amazing” and touted for its cordless, 2-in-1 design. Be sure