March 23, 2015
LCWA helped client Contigo®, a leading producer of innovative water bottles, travel mugs and kids cups, display spill-proof products designed for every lifestyle and every age at the International Home and Housewares Show. The Chicago company highlighted new innovations, as well as the company’s popular Contigo AUTOSEAL™ and AUTOSPOUT® collections, to more than 40 media outlets during the four-day trade show at McCormick
March 20, 2015
Favorite Finds
The Twitterverse this week was filled with #SXSW announcements, new social platforms and features and a hearty amount of best practices and advice I loved reading. Here are my favorites! Meerkat Makes Its Debut – The live-streaming iOS app has been called “the breakout app of SXSW” and yet has already faced several ups and downs in its first week.
March 19, 2015
Less Stress in Sunny Orlando
With the brutally cold winter we had in Chicago this year, we were happy to “escape” for a few days to warm Orlando to help the Jarden Pets Division launch its “Less Stress” rebranding at the annual Global Pet Expo. The booth served as a nexus for four pet-focused brands under the Jarden umbrella and featured a “Less Stress Lounge”
March 16, 2015
More Sunshine, Less Sleep: Second Annual Insomnia Awareness Day
On the heels of daylight saving time on Sunday, March 8, LCWA client the American Academy of Sleep Medicine (AASM) declared Monday, March 9, the second annual Insomnia Awareness Day – reminding those who suffer from chronic insomnia that help is available from the sleep team and an AASM-accredited sleep center. As a result of LCWA’s outreach, our sleep experts