PR

This week our feed was filled with facts and fine-tuning tips to make the tools and tactics we use day-to-day work harder for us and for our clients.   Introduce Media Relations to Pinterest. We love these ideas for turning this visual medium into a media resource. From speaker-rolls to b-roll, this guide is great.  Handle Press Room Duties with Twitter. Most

LCWA is helping RedemptionCreations.com gain visibility and awareness with those who have made a New Year’s resolution to focus on faith with a “Pin it to Win it” sweepstakes. The new site’s trendy clothing, home and tech accessories feature exclusive product designs and combine current style and design with traditional Christian images – items that are very popular for Pinterest boards. For a chance

2013 was a big year for bolstering the company’s social media presence for Trex Company, the leading provider of wood-alternative decking and outdoor living products. From Facebook to Pinterest to HOUZZ, the LCWA team put significant manpower behind Trex’s social expansion and the results were a resounding success! Facebook – By posting more engaging and inspirational images, promoting local Trex contractors

Did a potential presidential candidate ruin his chances with poor communications strategy? And how heated will the PR battle over minimum wage get this year? With topics like these, it’s no wonder PR execs have the sixth-most-stressful job in America (especially if you represent Dennis Rodman).  How damaged is Chris Christie? Christie declined comment and abruptly canceled a news conference during the bridge