April 1, 2013
Client Life Fitness recently showed off its tech-y side at IHRSA 2013, a global fitness industry convention and trade show. We helped announce exciting new initiatives and book media appointments for the commercial fitness equipment manufacturer. While at the show, the company demonstrated the first-of-its-kind LFconnect app and turned heads with demos of its Synrgy360 training system. Congrats to Life Fitness on another successful IHRSA show!
March 25, 2013
In the Mix…A Taste-ful Gift for the Time Pressed Cook
Last week we helped launch the first small appliance line for Frigidaire Professional! Hitting shelves at Target just in time for the spring gifting season, these stylish small appliances are designed to produce gourmet results in less time for the at-home cook. In the coming weeks, we’ll be getting the word out about these time-saving appliances to media, bloggers and consumers. For
March 24, 2013
Favorite Finds
The first day of spring may have been this week, but it sure doesn’t feel like it in Chicago. Social media, however, has been heating up this week with a yoga pants scandal, Pinterest redesign and March Madness brackets. Here are a few of our favorite stories this week. · State of the News Media. Pew Research Center released their
March 15, 2013
Favorite Finds
Chicago may be stuck in a cold snap, but social media’s always hot! Below are some “favorite finds” for this week. Hashtags coming to Facebook? Facebook is looking to improve its search and indexing capabilities by adding the hashtag symbol, one of the most recognizable features of its social networking rival Twitter, according to media reports. The introduction is not