PR

Working with media at trade shows is ever-evolving, and I have been struck by the evolution of social media at recent shows. Social aspects are quickly outweighing the traditional methods of working with media. Here are some ways to use social media during trade shows: Tweet early… We have had great success using Twitter and Facebook to schedule several media

Looking at my posts during the last month, it’s clear that good things come to LCWA in twos! Two new clients, two clients on the “Today Show,” and now — two award winning campaigns. I’m proud to announce that two of our 2009 programs have won prestigious “Golden Trumpet” awards from the Publicity Club of Chicago! The team for the

It was an unforgettable evening for LCWA Arts & Leisure client Victory Gardens Theater when more than 100 top actors, directors, funders, administrators and theater critics gathered to celebrate the official naming of Victory Gardens’ new studio as the Richard Christiansen Theater, honoring the Chicago Tribune chief critic emeritus. Actors John Mahoney, Tim Kazurinsky and Tony Award-winner Deanna Dunagan, artistic

This week got off to a great start, as two LCWA clients were featured on the “Today Show” from the floor of the International Home and Housewares Show! MJSI’s HydroRight water-saving toilet converter and Eureka’s Pet Expert vacuum were both featured in this segment by contributor Lou Manfredini on the highlights of this year’s show. Congratulations to our hard-working account