PR

Multi-media storytelling is a compelling method for delivering brand messages, especially for lesser-known, complex topics like pulmonary fibrosis (PF). LCWA recently launched a short, engaging video for the Pulmonary Fibrosis Foundation as part of an awareness-driving campaign to educate more patients and caregivers about the symptoms, risks and prevalence of PF, a progressive lung disease. LCWA designed the video to

You find them in articles, case studies, research reports, blog posts and social content: statistics. Whether writing for consumers or industry professionals, healthcare reporters value strong, meaningful statistics from credible sources. When working with our healthcare clients, we encourage sharing primary data whenever appropriate to support key messages and increase share of voice in the media. The Urgent Care Association

A press release is still an essential PR tool. From announcing a new product or service to expanding knowledge about a brand, press releases have remained a mainstay of journalism, even in the age of social media. When journalists’ inboxes are filled with press releases and news tips, make your press release standout by using the following tips: Press Release

Each year, the International Builders Show (IBS) marks the unofficial kick-off to our annual PR support for long-time client Trex Company – and 2019 was no different. From a completely re-engineered decking collection to the brand’s first all-aluminum pergola design, Trex had a lot of news to share during this year’s show and our team held nothing back in an