May 25, 2018
Being part of the Public Relations Global Network means we are connected to a network of 50 hand-selected PR firms servicing key markets around the world. This allows us to offer the “boots-on-the-ground” savvy of a local PR agency but on a global scale. This week, those boots landed on the ground in Chicago, as LCWA hosted a “PRGN Takeover”—leveraging
May 15, 2018
Rejuvenate Takes to the Airwaves and Maximizes 1:1 Time with New York Media
Spring cleaning is in full swing at L.C. Williams as our media relations team hit the ground running to promote the new Rejuvenate Click n Clean Multi-Surface Spray Mop System. Building on the momentum gained with a strategically timed product giveaway on the “Megyn Kelly Today” show, our team leveraged a series of tactics to generate media interest and coverage
May 3, 2018
Speed Cleaning with the Rejuvenate Click n Clean on Megyn Kelly TODAY
Let’s be honest, no one loves cleaning their floors. But, what if you could use a mop that takes the hassle out of traditional floor care? The Rejuvenate Click n Clean Multi-Surface Spray Mop System does just that by allowing you to move from surface to surface with ease and speed clean virtually any room in your home. The LCWA
April 26, 2018
How to Get Your Clients on the Morning News
A number of LCWA team members recently attended a PCC luncheon focused on effectively pitching local morning TV producers. With our client roster of local organizations, along with national brands and associations providing information and products of interest to a large market audience, this was a can’t-miss event! The panel included Adina Klein, morning segment producer at Fox 32; Rudy Segovia, segment producer for “The