When our client Eureka tasked us with driving more fans to their Facebook page, so they could have more one-on-one interactions with consumers, we decided to use a major giveaway to get attention. We ran two different sweepstakes during three months. Just last week, the Eureka Facebook page reached 10,000 fans, representing an increase of more than 1,000 percent since the beginning of the summer. We look forward to interacting with the very active new Eureka fan-base, and can’t wait to meet the next major milestone!
