LCWA was a triple threat this month, landing three clients in the All You March reader giveaway. As a result of what we refer to as “piggy-back pitching,” we were able to secure inclusion in the “home and cleaning” category for Eureka, Pergo, and our new client magicnumber.com. All three are featured on the magazine’s website and in its e-newsletters, and Eureka and Pergo are showcased in the magazine as well. Sweepstakes are one of the magazine’s most popular sections, so no doubt these giveaways will generate some great visibility for each brand. Check them out – and enter yourself – before March 29!
March 22, 2012