Here are some of the stories we found interesting this week! From one-line press releases to the entertaining “Texts from Hillary,” this certainly wasn’t a dull week in the media. Friendly Competition: Insights on how Facebook will respond to the growth of Pinterest based on the company’s previous experiences with competition. Penny for Your Thoughts: How to measure the monetary

Interesting statistics and anecdotes can be effective ways to capture media attention. Just in time for outdoor living season, the LCWA Research Group conducted a survey of 1,000 US adults on behalf of our client Trex. This survey explored consumer preferences about outdoor living products and delved into how people like to spend time outside during warm weather. Among the

Let’s face it – we’re all busy, and we’re all looking for ways to simplify our lives to live better. Our client magicnumber.com – a site that helps users take control, achieve more and love life – will participate in the “Better Living for Busy Women” satellite media tour this week. Personal health expert Patricia Stark will offer tips on

We are launching our new feature: “Favorite Finds,”  where we will share some of the interesting, thought provoking or just entertaining PR and social media articles we stumbled across this week. Enjoy! How and why to use embeddable tweets.  The different “influence” tools and a comparison on which measures what.  Cash Mobs – the latest in local retail traffic driving. Will all-you-can-consume