Favorite Finds

July 26, 2013
It’s no surprise that the royal baby was the big trending story on social media this week, but it wasn’t the only news to make headlines. Here’s a look at some of our favorite finds:
  • LinkedIn Insights: A new infographicdubbed “Portrait of a LinkedIn User” reveals that two people join LinkedIn every second of every day, but most users aren’t very active. More than half spend only 0-2 hours on the site each week. Only 33.5% utilize company pages, and 7.5% of those surveyed hadn’t even heard of company pages.
  • Hack Attack: Chipotle admitted this week to staging its own Twitter hack last weekend as a tactic for gaining followers and getting people to pay attention – and it worked. The company gained 4,000 new followers the day of the “hack.”
  • Beyond Hashtags: Even as PR pros, it can be hard to keep up with the ever-evolving Tweet speak. This guide from Mashable offers a complete and easy-to-reference guide to Twitter lingo.
  • #RoyalBabyWatch: Because this list wouldn’t be complete without at least one reference to the royal baby, here’s what intrigued us most. For the first time, The Guardian offered a royal-free version of its website, giving readers the option to “turn off” news about the royal baby.