December 23, 2014
Holiday gift guides are very competitive, especially at the national broadcast level, which is why LCWA was thrilled to gain coverage for the new Contigo AUTOSEAL West Loop with Easy Clean Lid travel mug in a round-up on “The Dr. Oz Show” last week! The show featured Contigo’s top travel mug in a holiday gift segment titled “Health Gifts That
December 16, 2014
First Alert Secures National Coverage for Innovative Alarm
The First Alert Safety POD (Protection on Demand) is ready to go wherever you go and is generating a ton of media attention, thanks to seasonal outreach conducted by LCWA. The Austin-American Statesman and Chattanooga Free Press featured the First Alert Safety POD in holiday fitness gift guides – highlighting the alarm as a great present for friends and family
December 12, 2014
Favorite Finds
The air is full of holiday cheer – and tons of news from the social media world. Below please find a list of my top picks for the week: Facebook Changes – Facebook is always evolving – and this week is no exception. New calls to action – including book now, watch video and contact us – were introduced for brand
December 5, 2014
Favorite Finds
The Twitterverse is in full giving-season mode! From giving us great deals on Cyber Monday and a day this week completely devoted to charity donations (Giving Tuesday) to many Tweeps doling out great advice, we saw a generous amount of Twitter conversation this week. Here are the highlights: Online Cookies! Not to be confused with browser cookies, the real-deal sweet