January 27, 2015

In the Mix…Life Fitness Connects at CES

Connected Fitness was one of the major trends at CES 2015, which is why LCWA was thrilled to gain national coverage for Life Fitness on the topic in a radio interview from the CES floor with Jason Masters of Popular Technology Radio. The show featured Life Fitness Sr. Product Manager Anthony Morelli who discussed how LF Open Technology – an open IPA platform that allows third-parties to integrate
January 16, 2015

Favorite Finds

Hollywood dominated the news this week with the announcement of this year’s Academy Award nominations. Check out the full list of this year’s contenders below, along with some other stories that caught our attention: Oscar Buzz: The Academy of Motion Picture Arts and Sciences announced its 2015 list of Oscar nominees this week. “Birdman” leads the race with 9 nominations, including a Best
January 15, 2015

UCAOA’s Survey on Industry Growth Leads to National Coverage

LCWA client the Urgent Care Association of America recently released its annual Benchmarking Survey, which shows major industry-wide expansion. As a vital part of the health care landscape, these results indicate that the urgent care industry continues to experience significant growth, as customers demand a smart place to go with non-life threatening conditions. National media agreed that this was an interesting and important
January 9, 2015

Favorite Finds

Happy New Year! Here are my favorite finds from this week. Straight to the top. This presentationshows how we can connect with top influencers using the latest techniques. She said, she said. What trendsdo women predict will shape 2015? A foreign language. Entering the PR world at age 42 presents unique challenges.   And the crowd goes social. Soccer superstar