December 23, 2016
This week on Twitter, the social media behemoth, Facebook, made headlines and hashtags nearly every day. Here are my favorite #Facebook finds: Radio Rises Again – Social media won’t kill the radio star. Facebook plans to introduce live broadcast streams in 2017. Once fully launched, any user can set up their own radio station on the platform, with access to
December 6, 2016
Trex Takes on the Big Apple
LCWA and client Trex Company, the world’s largest manufacturer of wood-alternative composite decking, recently took the Big Apple by storm to meet with top-tier shelter, design and lifestyle magazines. During a whirlwind two-day media tour in New York City, we met with editors and staff writers from 14 different publications. An annual initiative designed to keep Trex top-of-mind with editorial
August 26, 2016
Favorite Finds
This week the Twitterverse witnessed the rise and fall of social influencers on the media battleground. Here are my favorite trending hashtags from the week: #LochMess – While the buzz about the Olympics may be over, Ryan Lochte is still making headlines and tre nding on social media. Four sponsors have dropped the medal-winning swimmer since his infamous night out in
June 17, 2016
Favorite Finds
Happy Friday! Below are my favorite finds from this week. Social Movers & Shakers – Microsoft announced this week that it bought LinkedIn for $26.2 billion, making it the third-largest acquisition in the history of the tech industry. What does this mean for the future of social media? Most analysts assert that standalone social networking companies may become a thing of the