March 30, 2022
National Eating Disorders Awareness Week (NEDAW) is an annual campaign to educate the public about the realities of eating disorders and connect people with life-saving support. LCWA client and one of the nation’s largest and leading eating disorder platforms, Monte Nido & Affiliates, leveraged NEDAW last month to spread awareness about the nearly 29 million Americans that experience an eating
March 22, 2022
Mary Hesch Takes the Journey of a Lifetime
Recently, the LCWA healthcare PR team set off on a PR journey alongside Wisconsin resident Mary Hesch, who partnered with our client the Pulmonary Fibrosis Foundation (PFF) to raise awareness and funds for pulmonary fibrosis (PF). Mary embarked on a 1,400-mile trek from Wisconsin to Texas in honor of her mother, who died of PF 25 years ago. We followed
March 9, 2022
Putting the PR in Partnership Relations
Bathroom renovations continue to be one of the top home improvement projects tackled since the start of the pandemic, according to the National Association of Home Builders. As homeowners and DIYers alike seek easy and affordable solutions to visually transform bathrooms and wet areas, our team leveraged this trend to showcase our client, Wetwall, a Wilsonart Company, through a partnership
March 3, 2022
First Alert Safety Tips Top-of-Mind this Season
First Alert, the most trusted brand in fire safety, has been a long-time client of LCWA. Year-round, we work hard to provide relevant fire and carbon monoxide safety tips to national and local media to keep home safety top of mind. Our work is more crucial right now than ever, as the winter is statistically the deadliest time for home