Recent insights from LCWA

July 26, 2013

Favorite Finds

It’s no surprise that the royal baby was the big trending story on social media this week, but it wasn’t the only news to make headlines. Here’s a look at some of our favorite finds: LinkedIn Insights: A new infographicdubbed “Portrait of a LinkedIn User” reveals that two people join LinkedIn every second of every day, but most users aren’t
July 24, 2013

In the Mix…Tweeting with the Wall Street Journal

Dr. Badr Aiming to educate connected patients in 140 characters or less, we recently secured an opportunity for our client the American Academy of Sleep Medicine. The organization’s president, Dr. Safwan Badr, participated in a national discussion on sleep via Twitter hosted by the Wall Street Journal’s health team. Joined by sleep physicians from the Mayo Clinic and the Cleveland
July 22, 2013

In the Mix…Contigo Commutes in the Chicago Tribune

As a result of our efforts targeting commuters for our client Contigo, the Chicago Tribune ran a great review of its West Loop and Randolph travel mugs in last Sunday’s edition, reaching 781,324 readers. The review, titled “No Spill Travel Mugs” is posted in the Travel section and includes a picture of both the West Loop and Randolph mugs, a description
July 19, 2013

Favorite Finds

From a nationwide heat wave to airborne shark attacks, we’ve witnessed weather phenomena that have garnered lots of attention on Twitter. While perusing the Twitterverse, we’ve also learned a lot this week about how to best take advantage of social media platforms. Here are our favorite media stories and tips-based articles for the week: Social Strategy – While sales are