May 3, 2013
Whether it’s traditional, digital or social, media is constantly evolving – and as PR practitioners, we’re learning new skills, best practices, features and apps on a daily basis. Here’s a quick look at some of our favorite things we learned this week.: Tag It: Thursday, Instagram rolled out its latest feature, “Photos of You,” which allows users to tag other
April 29, 2013
Working with Other Agencies
Our work with national and global clients – and our involvement in the Public Relations Global Network, an international organization of leading independent PR agencies – often involves working with a variety of other agency teams. From partnerships with traditional advertising agencies to digital ad firms and even other public relations teams, we view these experiences as opportunities for all
April 26, 2013
Favorite Finds
From rants to hacks, it’s been a busy week in the online world. Below are some of our favorite finds for the week: Hacks make an impact. Twitter hacks of several news outlets – from the AP to “60 Minutes” to NPR – lead to Twitter bolstering security. The AP hack on April 23 included a message that the President had
April 23, 2013
In the Mix…AADSM Works to Stop Snoring
Our client the American Academy of Dental Sleep Medicine (AADSM) is educating consumers about the dangers of snoring, which can indicate serious health problems such as sleep apnea. LCWA worked with AADSM to coordinate stories on a little-known snoring and sleep apnea treatment provided by dentists – oral appliance therapy. Real Simple and WomansDay.comrecently ran articles on snoring remedies that