Recent insights from LCWA

March 17, 2010

Two LCWA Clients Featured on “Today”

This week got off to a great start, as two LCWA clients were featured on the “Today Show” from the floor of the International Home and Housewares Show! MJSI’s HydroRight water-saving toilet converter and Eureka’s Pet Expert vacuum were both featured in this segment by contributor Lou Manfredini on the highlights of this year’s show. Congratulations to our hard-working account
March 16, 2010

An Eye on Flooring Trends

While in Las Vegas for Surfaces and the “Go all in with Pergo” event referenced by Allison in her previous post, I had a chance to stroll the show floor. Since most of my work lies specifically in the laminate flooring category, I kept my eyes peeled for the newest trends that editors and consumers alike will be talking about
March 12, 2010

LCWA Makes O’Dwyer’s Listings

We are proud that LCWA has once again made the list of O’Dwyer-ranked independent PR firms! We landed at 49 on the overall list. We also remain one of the top six firms in Chicago and top three firms specializing in the home products categroy. Congratulations to our Public Relations Global Network (PRGN) partners who also made the list: Dye,
March 10, 2010

LCWA Welcomes Two New Clients

LCWA is thrilled to add two new clients to our roster! MJSI, Inc. of Shorewood, Ill., is a leader in creating, manufacturing and marketing water-saving toilet products. We are currently launching the company’s HydroRight® product, a dual-flush converter. They have a great story for media, thanks to its ease of installation, affordability and incredible environmental benefits. MJSI is a great